Effective Communication to Navigate the Politics of SEL

On October 7, 2021, Christopher Rufo, the person who rebranded and exploded “critical race theory,” tweeted: “CRT is the ideology; DEI is how it gains power; SEL is how it reaches your kids.” How, as a field, should we anticipate and respond to messages like this? Over the last five years, there have been several bodies of research on SEL messaging. What do they say, how has messaging changed, what are some do’s and don’ts to consider, and most important: what do we need to do now, on our own and together, with respect to SEL messaging?

Learn from the experts who helped produce SEL messaging research past and present, including: Pam Loeb, Principal at Edge Research; Amber Northern, Senior Vice President for Research at Thomas B. Fordham Institute; and Lara Bergthold, Principal at Rally. You’ll leave this webinar with actionable messaging tips and tools to apply in the immediate future.

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